Meta Tag Generator
Generate title, description, canonical, robots, Open Graph and Twitter card tags with live length checks.
Free
12 free tools for marketing, SEO and tracking
Practical tools that do one job properly. No signup, no trial, no email gate — and for almost all of them, nothing you type ever leaves your browser.
SEO & technical
Generate the tags search engines read, and check what your live pages are actually serving them.
SEO Page Checker
Check any live page for title, description, headings, canonical, robots, alt text and internal links.
Free
Robots.txt Generator
Build a valid robots.txt with the right allow, disallow and sitemap directives — and understand each one.
Free
Canonical Tag Generator
Generate a correct canonical link tag and learn when a page needs one.
Free
Sitemap URL Checker
Fetch an XML sitemap and check it is valid, reachable and free of the usual structural mistakes.
Free
Content & conversion
Check whether a page is clear, structured and actually asks the visitor to do something.
Open Graph Previewer
See how a link will look when shared on Facebook, LinkedIn and X before you post it.
Free
CTA Checker
Find out whether your page actually asks for the sale, and whether the wording is specific enough to act on.
Free
AI Content Readiness Checker
Score how well a page is structured for systems that extract and summarise content, and see what to improve.
Free
Page Performance Checker
Scan a live site for performance, SEO, conversion readiness and trust signals, and get a score out of 100.
AI Growth Score
Campaigns & measurement
Tag your links properly, then work out whether the money spent on them came back.
UTM Builder
Build correctly encoded campaign links so Google Analytics attributes every click to the right source.
Free
Marketing ROI Calculator
Work out cost per lead, cost per acquisition, ROI and ROAS — with every formula shown.
Free
Conversion Rate Calculator
Calculate your conversion rate and see how many more conversions each target rate would need.
Free
Questions
Are these tools really free?
Yes. No account, no email address, no trial that expires. They exist because they are useful and because they are a fair demonstration of how I work — which is a better introduction than a brochure.
Do you store anything I type?
No. Nine of the eleven tools run entirely in your browser: the calculation happens on your device and nothing is sent anywhere at all.
The two that check a live URL — the SEO page checker and the sitemap checker — have to fetch the page through this site, because a browser is not allowed to read another website's HTML. That request fetches, returns and keeps nothing.
Why do some tools need a server and others do not?
The same-origin policy. A page on this domain cannot read a file from yours unless your server explicitly permits it, and websites essentially never do. Any tool claiming to analyse a URL purely in the browser is either using a proxy or not reading the page. The ones here that need a fetch say so, and always offer a paste route as an equal alternative.
Do these tools guarantee better rankings?
No, and none of them claim to. They check whether the technical foundations are in place and whether your content is structured clearly. Rankings depend on content quality, intent, links and competition — things no automated check can measure. Anything promising otherwise is selling something.
Can I use these for client work?
Yes, freely. If you find something wrong or missing, tell me — the tools get better that way.